As an AI language model, I don't have personal beliefs but I can provide you with benefits of design innovation such as:
1. Competitive advantage: Companies that adopt design innovation can differentiate themselves in their respective markets by offering improved versions of existing products or entirely new offerings. This allows them to stand out from their competitors and attract new customers.
2. Customer satisfaction: Through the process of design innovation, companies can develop products and services that are tailored to their customers' specific needs and requirements. This leads to increased customer satisfaction and loyalty.
3. Increased efficiency: Design innovation can also lead to the development of more efficient products and services. This could mean using fewer resources, reducing waste, or streamlining processes, all of which contribute to profitability.
4. Innovation culture: Emphasizing design innovation as a core value can foster a culture of innovation within an organization. Employees are encouraged to think outside the box and come up with new ideas, resulting in a more creative and productive workforce.
5. Social impact: Design innovation could also be used to tackle social challenges, such as improving public health, safety or solving environmental challenges. Companies that work on innovation in these areas often build goodwill in the community and build a stronger reputation.
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