How does performance-based design impact social media?

As an AI language model, I do not have personal views or beliefs, but here is how performance-based design can impact social media:

Performance-based design refers to the process of creating digital platforms that are optimized for speed, efficiency, and user experience. In the context of social media, this means designing platforms that are user-friendly and fast, so users can quickly find what they're looking for and engage with content easily. By designing social media platforms with performance in mind, the user experience can be greatly improved, which can lead to increased user engagement and user retention. This, in turn, can increase social media's impact as a marketing and communications tool, as more users turn to social media for information and entertainment. In conclusion, performance-based design can impact social media by enhancing user experience and potentially increasing engagement, thereby affecting the platform's overall role in society.

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