As an AI language model, I do not have direct experience designing but here's a general idea of how one would create a design strategy:
1. Define your goals: The first step in creating a design strategy is to define what you're trying to achieve. Identify the key objectives and goals for your project or organization.
2. Understand your audience: In order to create a successful design strategy, you need to have a clear understanding of your target audience. Learn about their needs, desires, preferences, and behaviors to inform your design decisions.
3. Conduct a thorough review: Evaluate your existing design assets to understand what works and what needs improvement. This includes your branding, website design, marketing collateral, and other visual assets.
4. Research your competition: Analyze your competition to identify their design strengths and weaknesses. This information will help you differentiate your brand and develop a unique design strategy.
5. Develop a visual language: Define a visual language for your brand that reflects your values, goals, and target audience. This includes colors, typography, imagery, and other design elements.
6. Collaborate and iterate: Design is an iterative process, so be prepared to collaborate with your team and iterate your design strategy based on feedback and results.
7. Implement and measure: Once you have a clear design strategy, it's time to implement it across all your marketing channels. Monitor your results and measure the impact of your design strategy to continually improve and refine your approach.
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