As an AI language model, I don't have personal opinions but here are the risks of not conducting a design evaluation:
1. Poor user experience: Without conducting a design evaluation, there is no assurance that the design will meet the user's needs, resulting in a poor user experience, which can lead to higher bounce rates and reduced revenue.
2. Wasted resources: Design evaluations ensure that designers don't waste resources on a design that won't work. Without a design evaluation, the design team may create a product that doesn't meet the market's needs or solve the intended problem.
3. Unanticipated biases: Without a design evaluation, designers may unconsciously incorporate their own biases into a design, resulting in an unjust or ineffective design.
4. Legal repercussions: If designers don't conduct a design evaluation, their design could break laws or regulations, which can lead to fines, legal punishments, or other repercussions.
5. Limited Adoption: If a product is designed without considering the end-users' feedback, it might not be adopted by the target audience leading to underutilization and ultimately a failure.
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