What is the role of user-centered design in design management?

User-centered design plays a vital role in design management as it puts the user's needs and experiences at the center of the design process. By considering the user's perspective throughout the design process, user-centered design ensures the creation of products that meet users' needs and are user-friendly, enjoyable, and effective. Design management teams use user-centered design to drive innovation and improve the functionality, efficiency, and overall quality of products. It also helps in reducing costs by identifying potential issues early on in the design process and bringing the user's perspective into the design process, increasing the likelihood of creating a successful product. Overall, user-centered design is a critical component of design management, allowing teams to create successful products that meet user needs and exceed their expectations.

Publication date: