The Arts and Crafts movement was a reaction against the industrialization and mass production of goods in the late 19th century. Its main design principles were to:
1. Emphasize craftsmanship and individuality over mass production.
2. Use natural materials, such as wood and stone, instead of synthetic materials.
3. Celebrate the beauty of handmade objects and the skill of the craftsman who created them.
4. Incorporate traditional techniques and designs from the past, while also creating new and innovative designs.
5. Embrace simplicity and utility in design, rather than excess decoration or ornateness.
6. Promote social and economic reform by supporting local and independent artisans and small businesses.
7. Celebrate the importance of the arts in society and emphasize the value of creative expression.
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