What is the role of information architecture in enterprise content management?

Information architecture (IA) plays a crucial role in enterprise content management (ECM) by providing a framework for organizing, categorizing, and structuring content in a way that aligns with the needs and goals of the organization.

Effective IA in ECM helps ensure that content is findable, accessible, and usable for both internal and external stakeholders. It also enables the organization to efficiently manage and optimize content processes, including creation, storage, distribution, and retrieval.

IA is particularly important in large organizations with diverse content types, multiple business units, and complex information ecosystems. By developing and implementing a cohesive IA strategy, these organizations can streamline content management processes, improve user experience, and ultimately drive better business outcomes.

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